Over the 12 years of The Gunn Report there has been a grand Total of 19,521 ads and campaign winners in qualifying shows at qualifying level to provide the data from which our yearly databases are built.  From these, we have established the annual worldwide league Tables for the advertising industry.  Now, you can search across the years in combination and interrogate the information bank these Tables provide with your own specific questions, whatsoever these may be. 

 

As one prospective customer put it, with great relief: “You mean instead of having 12 Books stacked up here on my table – and having to find the right page in each of them – I’ve got it all together in the same place on my computer?”  Yes.

The Tables: 
(number in brackets = number ranked in the table)

The Ads And Where They Came From
TV (50)Countries (25)
Print (50)Advertisers(25)
Digital (30)Production Cos (25)
All Gunns Blazing (30)Directors(25)
Agencies(50)
Agencies in Digital (25)
Agency Networks (20)



The Filters

 

In this section, TGR Database, the Filters provided are Countries, Advertisers, Agencies (including Digital Agencies), Agency Networks and Years.

 

Whereas in the next section, TGR Library, similar searches can be made on the 4 Tables for the Ads (Film, Print, Digital, All Gunns Blazing – separately or in combination).  And searches on Production Companies and Directors can be made using “Quick Search”

 

Examples of Searches:

 

  • What Agencies in Germany have made the Agencies Tables 2003-2010. And in what years, and in what rankings?
  • What Agencies in “our” Network have made the Agencies Tables 1999-2010. And in what years, and in what rankings?
  • What Directors in Asia Pacific have made the Directors Table in the last 5 years. What years, what rankings?
  • What Production Companies in Brazil and Argentina have made the Prod. Cos Table in the last 5 years. Plus years and rankings?
  • What Digital Agencies in the world have made the Digital Table so far (2007-2010). Plus years and rankings?

 

Summary Tables

 

In addition, TGR Database provides two summary tables:

 

  • a Summary of Winners page for each year of The Gunn Report.  Winners and Runners-up in every table, every year.
  • the Roll-of-Honour records for each of the 11 Tables for all 12 years, listing Table Winners for every year in each of the 11 Tables.