The profile this little venture of ours has taken on in the business has been quite surprising. Agencies are using the information in all sorts of pretty serious ways. It seemed appropriate therefore for the industry to be represented – at a senior level – in the process and the reporting.
The Guest Editor joins us for the “Viewing and Voting” day, when we make the final 100 selections for The Showreel of The Year. The Guest Editor participates in the writing of the Report. The Guest Editor is available, in addition to me, to discuss the Report with the Press when we publish in January.
2014 - Malcolm Poynton - Global Chief Creative Officer, Cheil Worldwide
2013 - Tony Granger - Global Chief Creative Officer, Y&R
2012 - Prasoon Joshi - President, McCann South Asia
2011 - Mark Tutssel - Chief Creative Officer Worldwide, Leo Burnett
2010 - Marcello Serpa - Founder, AlmapBBDO in Sao Paulo
2009 - Howard Draft - Founder and Chief Exectutive/Chairman, Draftfcb
2008 - Remi Babinet - Chief Creative Officer, Euro RSCG Worldwide
2007 - Craig Davis - Chief Creative Officer, JWT Worldwide