The Gunn Report and Showreel of the Year is launched
(Format: booklet and VHS reel in a box, Publisher: Haymarket)
Volkswagen/Affordability "Wedding" is Print Ad of The Year
A double for DDB - BMP DDB London is Agency of The Year and DDB Worldwide is Agency Network of The Year
Outpost.com from Cliff Freeman & Ptnrs is Film Campaign of the year.
Guinness "Surfer" is Commercial of The Year
Helping AMV.BBDO to be Agency of The Year (that's 2 years out of 2 for UK)
Volkswagen makes it 2 years in a row as Advertiser of The Year
BBDO's first year as Agency Network of The Year (watch this space)
Dentsu (Tokyo) takes Agency of The Year to Asia
Traktor makes it 2 years in a row as Production Company of the Year
Leo Burnett is 3rd ever Agency Network of The Year
Shots magazine (Emap) becomes new publisher
Frank Budgen becomes 2 time winner as Director of The Year
Gorgeous Enterprises clocks up 3rd year as Production Company of The Year
Wieden & Kennedy is first ever US winner of Agency of The Year
Club 18-30 Holidays tops Print Table with highest points total to date.
Peugeot 206 "The Sculptor" wins Commercial of The Year for Italy (to become the only non-USA or UK winner ever)
A tie for Director of The Year between Daniel Kleinman & Thanonchai
Levi's Classic Mens 501 "Hugging" campaign wins in Print for Singapore
We take over as Publishers ourselves
We launch our new Format: Book with DVD
Proctor & Gamble becomes sponsor of The Gunn Report
Honda Accord "Cog" wins Commercial of The Year
Volkswagen completes 5 years out of 6 as Advertiser of The Year
AlmapBBDO takes Agency of The Year to South America
Honda Diesel "Grrr" tops Commercials table
TBWA becomes 4th network to ever win Agency Network of The Year
AlmapBBDO becomes first ever double winner of Agency of The Year
Phenomena (Bangkok) is Production Company of The Year (remains only non USA or UK based winner in our history)
BBDO Worldwide takes it up to 8 years out of 12 as winner of Ag. Nets. table
UK top table as most awarded Country of The Year (only year USA has not won - before or since)
Guinness "noitulovE" and Harvey Nichols "Calendar" campaign also give UK a double as TV and Print winners
DDB London wins Agency of The Year for 2nd time
Digital is added to The Gunn Report
Nike+ is first ever Digital Campaign winner
Farfar(Stockholm) and Crispin Porter + Bogusky tie as first ever most Awarded Agencies in Digital
Nike is Advertiser of The Year for a second time
Guest Editors introduced. Craig Davis is first Guest Editor
All Gunns Blazing is added to The Gunn Report
WWF's "Earth Hour" campaign is first ever AGB campaign winner
While Uniqlo "Uniqlock" wins in Digital
Sony & Volkswagen in only ever tie for Advertiser of The Year
Thanonchai Sornsriwichai clocks up 5th year as Director of The Year
Remi Babinet is Guest Editor
Kraft becomes new sponsor
BBDO Worldwide makes it 7 years out of 11 as most awarded Agency Network in the World
DDB London becomes first 3-times winner in Agencies table
MJZ checks up 5th year as Production Company of The Year
Chrysler Jeep wins in Print Table for Malaysia (and makes it 4 years Asia has won this table)
Howard Draft is Guest Editor
Vodafone becomes new sponsor
Gunn Report year changed from Oct-Sept to Jan-Dec
IPA/Gunn study launched in July
Canal+ “Closet” from BETC Euro RSCG (Paris) wins in Commercials table with
biggest ever winning margin
AlmapBBDO becomes a 3-time winner in Agencies table
BBDO Worldwide takes it up to 8 years out of 11 wins in Ag. Nets. Table
MJZ in Prod Cos and Thanonchai Sornsriwichai in Directors advance to 6 wins in 12
Marcello Serpa is Guest Editor
Our new website www.gunnreport.com launched January
The Gunn Report for Media becomes part of Report and Book
Annual Cannes Sweepstakes introduced to website
IPA/Gunn study expands universe to 1996-2011
Nike “Write The Future” wins in Film with the most points ever
“The Man Your Man Could Smell Like” is top in Digital
W+K (with Amsterdam & US) takes top 2 places in Agencies table
Mark Tutssel is Guest Editor
215 more Films from 70's and 80's added to website
"Bullets from Gunn" & IPA/Gunn "BOB's" become hot features on website
Canal+ "The Bear" wins in Film (ousting "Write The Future" for most points ever)
Samsonite "Heaven & Hell" wins in Print for second year (a first)
BBDO WWide takes Ag. Net. of year for 7th time in a row
MJZ notches up 7th win in Prod. Cos. table
Christmas Quiz introduced to website
Prasoon Joshi is Guest Editor
Metro Trains “Dumb Ways To Die” records unprecedented cross-discipline success with:
1st in Film table, 3rd= in Print, 1st in Digital and 2nd in All Gunns Blazing
Australia ousts UK (in top two every year 1999-2012) for No. 2 slot in Countries table
First ever tie for 1st place in Agencies table between McCann (Melbourne) and Wieden+Kennedy USA
All Gunns Blazing Gallery added to website (guru: Kris Hoet)
Record entries for Cannes Sweepstakes and Christmas Quiz
Tony Granger is Guest Editor
The only independent report on creative excellence in advertising worldwide
The Gunn Report, created in 1999, is based on a simple idea. It combines the winners' lists from all of the world’s most important award contests, thus to establish the annual worldwide league tables for the Advertising industry.
In 2013 this encompassed 46 shows in total – National, Regional and Global – and the winners at these shows in TV, Print, Digital and All Gunns Blazing.
In a nutshell, our function in life is to identify the most awarded new work in the world each year; to identify who is doing it; and to celebrate both.
Donald Gunn - Founder
Donald Gunn joined Leo Burnett in London, fresh from Cambridge University, in 1962.
Donald worked as an Account Executive for 6 years, before becoming a Copywriter. He subsequently served as Burnett’s Managing Director in the Netherlands and Switzerland and Creative Director in South Africa and France.
In 1984, Donald was appointed Leo Burnett's Director of Creative Resources Worldwide. In this job, based in Chicago, he created several Burnett institutions which are the envy of the industry – including the World TV Update and Worldbeater reels, and Global Product Committee – as well as spearheading the worldwide study on creativity and effectiveness, “Do Award Winning Commercials Sell?” He became dubbed by Ad Age as...“The man with the best job in advertising”
After retirement from Burnett, Donald served for two Festivals – 1998 and 1999 – as President of the Cannes Festival. Also in 1999 Donald launched The Gunn Report & Showreel of the Year, which seems to have caught on worldwide as “the official” measure of competitive excellence for the advertising industry.
Emma Wilkie - Managing Director
Emma Wilkie has been Donald Gunn’s collaborator and co-presenter of The Gunn Report since January 2003.
Emma started her career in the Creative Department of top London agency DDB Needham Worldwide (now Adam&EveDDB London). She was also a scriptwriter for satellite television programme European Business Weekly.
After a family break (working as a freelance on one-off projects) Emma came back as co-founder of Flaxman Wilkie, publisher of The Gunn Report 2003-2006. She created The Gunn Report company with Donald in 2007.
As well as focusing on the business and growth, Emma is also the person who researches and creates The Report and oversees production of the publication. She has been instrumental in The Gunn Report's growth to date.
Tel: +44(0)20 7467 8151
Mob: +44(0)7762 926 278