The only independent report on creative excellence in advertising worldwide

The Gunn Report, created in 1999, is based on a simple idea.  It combines the winners' lists from all of the world’s most important award contests, thus to establish the annual worldwide league tables for the Advertising industry.

In 2012 this encompassed 46 shows in total – National, Regional and Global – and the winners at these shows in TV, Print, Digital and All Gunns Blazing.

In a nutshell, our function in life is to identify the most awarded new work in the world each year; to identify who is doing it; and to celebrate both.

Donald Gunn - Founder

DONALD GUNN

Donald Gunn joined Leo Burnett in London, fresh from Cambridge University, in 1962.

Donald worked as an Account Executive for 6 years, before becoming a Copywriter. He subsequently served as Burnett’s Managing Director in the Netherlands and Switzerland and Creative Director in South Africa and France.

In 1984, Donald was appointed Leo Burnett's Director of Creative Resources Worldwide. In this job, based in Chicago, he created several Burnett institutions which are the envy of the industry – including the World TV Update and Worldbeater reels, and Global Product Committee – as well as spearheading the worldwide study on creativity and effectiveness, “Do Award Winning Commercials Sell?” He became dubbed by Ad Age as...“The man with the best job in advertising”

After retirement from Burnett, Donald served for two Festivals – 1998 and 1999 – as President of the Cannes Festival. Also in 1999 Donald launched The Gunn Report & Showreel of the Year, which seems to have caught on worldwide as “the official” measure of competitive excellence for the advertising industry.

Emma Wilkie - Managing Director

EMMA WILKIE

Emma Wilkie has been Donald Gunn’s collaborator and co-presenter of The Gunn Report since January 2003.

Emma started her career in the Creative Department of top London agency DDB Needham Worldwide (now DDB London). She was also a scriptwriter for satellite television programme European Business Weekly.

After a family break (working as a freelance on one-off projects) Emma came back as co-founder of Flaxman Wilkie, publisher of The Gunn Report 2003-2006.  She created The Gunn Report company with Donald in 2007.

As well as focusing on the business and growth, Emma is also the person who researches and creates The Report and oversees production of the publication.  She has been instrumental in The Gunn Report's growth to date.

Contact Emma
emma@gunnreport.com
Tel:  +44(0)20 7129 1385
Mob: +44(0)7762 926 278